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Saturday, June 19, 2004

OT: Blogger uses RSS feeds for charity

Blogger uses RSS feeds for charity: "Rory Blyth, a 26-year-old software developer in Portland, is something of a middleman, The New York Times reports. His blog, www.neopoleon.com, offers several free services th"

Rory Blyth, a 26-year-old software developer in Portland, is something of a middleman, The New York Times reports. His blog, www.neopoleon.com, offers several free services that deliver information from other Web sites directly to users through a technology called RSS, or really simple syndication.

RSS is becoming a popular way to "subscribe" to Web logs and other frequently updated sites. It requires a special reader that attaches to your browser or e-mail program; most readers are free.

Blyth's RSS feed from the Louvre, for instance, highlights a different artwork each day from the museum's collection. But his real innovation may be RSS for Charity, which delivers customized information on new products available at Amazon.com.
If a subscriber buys a product by way of his link, he receives a small commission from Amazon that he donates to a charitable organization. So far, the proceeds have enabled him to sponsor a Filipino child through Children International.

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